Sponsorship & Virtual Exhibition Prospectus
The most comprehensive and influential business platform for the freight forwarding and logistics sector in Southern Africa.
The vision of the South African Association of Freight Forwarders (SAAFF) is to be the leading authority in the freight forwarding industry, achieving local, regional, and international recognition.
Established in 1921, SAAFF is a national association with members throughout South Africa. Its 2021 Online Summit will attract delegates from around the continent. With high-level speakers tackling industry developments and challenges, the event will showcase the advanced industry infrastructure and capabilities underpinning its enviable international reputation.
The SAAFF Summit serves to bring together the industry sectors and the decision makers, influencers, and role players that organisations can interact with, which will in turn fulfil the SAAFF mission: to lead strategic initiatives that deliver successful outcomes through excellence in service delivery, research, information, analysis, dissemination and advocacy.
This prospectus outlines a host of opportunities offered by the Summit to creatively and effectively market, promote and expose your brand, services, offerings and products to an engaged and focused industry audience.

Attendee Profile
- President, Vice President
- General Manager
- Senior Managers: technical, operational, strategic
- Chief Executive Officer
- Managing Director
- Division and Sector Directors
- Business Development, Marketing, and Finance Managers
- Young entrepreneurs
- Suppliers to the industry
- Stakeholders within the South African freight forwarding, logistics, and customs clearing industry
Sectors
- Border control
- Cargo handling
- Customs and ports
- Government and parastatals
- Health and safety
- Information and communication technology (ICT)
- Insurance
- Marine
- Road legislation
- Security
- Terminals and airports
- Transport
- Warehousing
Programme Topics
Presentations and panel discussions by industry thought leaders
which promise to be innovative, interesting and relevant.
- The political-economic landscape
- SARS and customs legislation
- African trade and the African Continental Free Trade Agreement
- Marine insurance
- New technologies: drones, artificial intelligence (AI) and other innovations
- Software solutions
- Challenges facing the SA freight forwarding and customs clearing industry going forward
- Training for the future and more...
- Show your support for SAAFF , s Centenary - 100 years of service excellence.
- Explore new business opportunities: Generate leads, establish new relationships, and set up strategic partnerships.
- Relationship management: Nurture and reconnect with existing contacts.
- Promote your brand, products, and services to an influential target audience.
- Network with industry contemporaries in an informal environment.
- Gain access to knowledge, latest best practice, research, and innovation.
- Invite attendees to actively engage with your organisation via your online exhibition booth.
- Greater online reach and presence. The event will attract attendees from outside of Gauteng, as well as audiences from the rest of Africa.
- The Summit marketing and public relations campaign will include RAME and its members in other African countries.
- The Summit will be recorded and the content re-purposed in many different useful ways - to the benefit of SAAFF and our sponsors.
- Measurable results: with the analytics and tools available through the online platform, your return on investment will be tracked.
Several comprehensive packages have been curated to suit both your marketing objectives and budget; however there is a list of additional options that you can select and package or bolt on to create a bespoke tailor-made option. We invite you to challenge us to ensure that your organisation effectively leverages the SAAFF Summit 2021 with a view to deriving maximum value from your participation.
Sponsorship Opportunities: SAAFF Summit 2021
Options
Platinum
Sponsor
R350 000
(excl. VAT)
Gold
Sponsor
R225 000
(excl. VAT)
Silver
Sponsor
R150 000
(excl. VAT)
Complimentary Summit registrations
10
8
4
Online exhibition stand
Online Reception area to be custom designed for Platinum sponsor
Logo in welcome video in the Reception room
Logo at the bottom of the page in the Reception room
Sponsor,s video to be played in the Reception room 3 minutes
3 minutes
Verbal acknowledgement of sponsorship by the MC in the Conference room
Logo at the bottom of the page in the Conference room
Video in the online exhibition room
Banner/logo with sponsor,s video on the Summit information page/website
Sponsor,s profile on the SAAFF Summit information page/website 500 words 250 words 100 words
500 words
250 words
100 words
Inside front cover or outside back cover in the SAAFF Summit digital publication
1
Colour advertisement in the SAAFF Summit digital publication
1
1
1
Recognition on all Congress social media channels
Digital screen adverts per day
4
4
2
Exclusive newsletter issue with your logo on all subsequent Summit emailers
Branding at SAAFF Centenary gala dinner
Advert in SAAFF Centenary special publication
2
1
Programme inclusion
1 x 15-minute presentation (topic subject to committee approval)
3-minute introduction and welcome by your representative at the opening plenary session
3-minute closing and thank you by your representative at the closing plenary session
Sponsor,s video to be included in tea break video loop. Cost of video to be borne by sponsor
3
2
1
Opportunity to chair or take part in a panel discussion (subject to committee approval)
Opportunity to propose a speaker for a session - - (subject to abstract approval. Costs are for sponsor,s account)
Your logo in confirmation email to confirmed attendees
Your logo on all certificates of attendance

Virtual Sponsorship Areas
Reception Area Branding

Conference Room / Auditorium

Online Expo
Showcase your brand to Summit attendees for the duration of the event.
This is an opportunity to highlight new and exciting products, stay connected to the freight forwarding community.
For only R8 500, your virtual exhibition booth includes:
– 1 x video/YouTube link (video to be supplied by exhibitor)
– Downloadable material (material to be supplied by exhibitor)
– Booth branding
– Clickthrough to your website
– Your logo on the Summit website
MORE SPONSORSHIP OPPORTUNITIES
Online polls and quizzes – R40 000
Through-out our two-day Summit we will use live polls, quizzes and more to get real-time input from our
delegates, whilst keeping them entertained and engaged.
Sponsor our Mentimeter poll and your logo will appear on the screen when questions are asked.
This sponsorship package also includes:
• 1 complimentary delegate registration
• Acknowledgement in the SAAFF Summit digital publication
• Recognition on all Congress social media channels
The virtual photo booth – R30 000
It’s fun, it’s visual and it’s high impact! Sponsor our virtual photo booth and you will have:
• Your logo on each photo
• Branding of the photo booth (Page)
• 1 complimentary delegate registration
• Acknowledgement in the SAAFF Summit digital publication
• Recognition on all Congress social media channels
Games Room – R40 000
Sponsor our ice-breaking digital games, which are designed to lighten the mood and make the
Summit more interactive, whilst providing a memorable experience to all attendees. Sponsor this
activity and you will receive:
• 1 complimentary delegate registration
• Branding of the Games room
• Acknowledgement in the SAAFF Summit digital publication
• Recognition on all Congress social media channels
Virtual Event Bag – R20 000*
Our Summit virtual event bag will contain an assortment of items, all aimed at exciting our delegates.
This could include a food delivery voucher, coffee gift cards, online courses, app subscriptions, gift or
discount cards – you decide!
As the virtual event bag sponsor you will receive:
• 1 complimentary delegate registration
• Prominent branding on the virtual event bag
• Recognition on all Congress social media channels
* This price excludes the cost of any gifts. The sponsor will need to supply at least one gift.
Gifts for Virtual Event Bag – R5 000 (plus gifts)
Create curiosity amongst our delegates by sponsoring a gift for inclusion in our virtual event bag.
This could include a food delivery voucher, coffee gift cards, online courses, app subscriptions gift or
discount cards, training opportunities, or something else – the choice is yours. The sponsor will be
liable to pay the sponsorship fee as well as the cost of the gift.
Sponsor Now

Sponsorship Application Form
TERMS AND CONDITIONS
Upon receipt of a Booking Form the Summit Secretariat will reserve the items listed in it for seven (7) days for the Sponsor/Exhibitor. Completion of the Booking Form by the Sponsor/Exhibitor shall be considered a commitment to purchase the items and an invoice will be sent. Proof of payment for the full amount owed should be sent to the Summit Secretariat within seven (7) days to confirm the booking. Should payment not be received within fourteen (14) days, the reservation will be released.
SPONSORS
A contract and an addendum outlining all sponsorship benefits will be sent to the Sponsor. The contract must be signed and returned, along with proof of payment for the full amount owed, to the Summit Secretariat to confirm the booking.
EXHIBITORS
A proof of payment of the full amount owed should be returned to the Summit Secretariat to confirm exhibition bookings.
TERMS OF PAYMENT
Payment is due within fourteen (14) days of receipt of invoice. All payments must be received by 31 August 2021. Should the Sponsor/Exhibitor fail to complete payment prior to 31 August 2021, SAAFF will be entitled to cancel the booking and cancellation will be subject to cancellation fees as defined below.
CANCELLATION/MODIFICATION POLICY
Cancellation or modification of sponsorship/exhibition/ advertisement items must be made in writing to the Summit Secretariat.
SAAFF shall retain:
- 10% of the invoiced amount if the cancellation/ modification is made before 31 May 2021 (inclusive)
- 50% of the invoiced amount if the cancellation/ modification is made between 1 June 2021 and 31 July 2021 (inclusive)
- 100% of the invoiced amount if the cancellation/ modification is made on or after 14 August 2021